Wednesday 26 May 2010

Client Breif: Penguin Design Competition 2010.

Here are the book covers that I created for the Penguin Design Competition.

The two designs focus on Lewis Carroll's 'Alice in Wonderland' and Patrick Süskind's 'perfume'.

The imagery behind the cover for 'Alice in Wonderland' is linked to the Mad Hatters tea
party, a tea party was a big part of the Victorian lifestyle. Subtle imagery and drawings
were placed into the design, hiding in tea cups, plates and dishes. The imagery appeared
in color and also black and white, this gave a feeling of a dream or someone’s
imagination.

Whilst the cover for 'perfume' uses a rose which was used to symbolize a number of things. The first thing the rose symbolized was the theme of death which runs throughout the book. The rose could also represent an ingredient which could be used to create the perfume. A splatter of blood also appears on the cover of the book, this again could link in with the theme of death.
The way in which the blood hasn’t congealed into the paper could again link well with
the theme of perfume, as this could represent a spice or ingredient. The imagery was
purposely edited to be quite dark to set the darkness of the books themes.
























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